Web3 launch checklist: week before, launch day, week after
A Web3 launch checklist in three windows: what to lock the week before, what to run on launch day, and what to measure in the seven days after.
INTELCRYPTO COMMUNITY
Crypto community
Field notes on crypto community, newest first.
Testnet campaign marketing: find real users, not farmers
Most testnet campaigns reward wallets, so farms win. How to design testnet campaign marketing that finds users who stay after mainnet: tasks, gates, filters.
Crypto crisis communication: the first hour after an incident
An exploit, a hacked account or a failed launch: the first hour decides whether users trust the team. The crisis communication protocol for crypto teams.
Token unlock communication: tell holders before the market does
Unlock dates are public onchain, so holders find them anyway. A token unlock communication plan: what to publish, when, and how to answer sell pressure fears.
Airdrop sybil farming: how to detect it before the snapshot
Single actors have claimed 20 to 60% of recent airdrops through wallet clusters. The on-chain signals, the filters, and an airdrop design that resists farms.
First 1,000 community members without bots: the protocol
How a Web3 or AI startup reaches its first 1,000 real Discord or Telegram members: entry filters, seed members, rituals, and scam defence from day one.
Founder security: the 2026 fake meeting attacks on crypto
Hijacked Telegram contacts, fake Zoom pages, ClickFix and device-code phishing: how 2026 attacks reach crypto founders, and the protocol that stops them.
Reddit and AI search: why answer engines cite Reddit threads
Reddit leads citations in Perplexity and Google AI answers. What the 2025 and 2026 studies show, and how a startup earns threads AI engines quote.
Crypto community management: the weekly rhythm that holds
Crypto community management as a weekly operating rhythm: what to run each day in Discord and Telegram, what to measure, and how it survives after launch.